The number of brands meeting the criteria of The IWSR’s Elite Brands has fallen from 22 in 2009 to just 10 in 2010. Ukrainian vodka Nemiroff has taken the top spot.

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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